As co-founder and president, Joshua Greer brings more than 20 years of experience architecting groundbreaking digital technologies to his position at REAL D. As a visionary, Mr. Greer foresees a future in which the continued convergence of technology and entertainment results in incredible new 3D visual experiences for consumers. Mr. Greer's technology-savvy and business acumen lead to the foundation of REAL D, which is creating the platinum-standard for the delivery of premium 3D visual experiences for entertainment and other industries.
Mr. Greer's passion for 3D was ignited while working with Academy Award® winner James Cameron on "Ghosts of the Abyss" when Mr. Greer designed the first all-digital 3D projection system for WALDEN MEDIA, an entertainment studio co-founded by Mr. Greer and backed by Phil Anschutz. Based on the audience's enthusiastic response to the film, Mr. Greer decided to focus his career on stereoscopic digital projection, ultimately leading to the creation of REAL D.
Prior to his work with WALDEN MEDIA, Mr. Greer served as President of Digital Domain New Media, the award-winning interactive arm of the special effects facility. Under Mr. Greer's direction, the company produced the first web-based full-motion interactive public service announcement for General Motors' Concept Cure campaign.
As a pioneer in interactive entertainment, Mr. Greer co-founded Digital Planet in 1994, the award winning web and DVD production company that created more than 300 major websites for companies such as Universal Pictures, MGM, Sony, 20th Century Fox and more. Under Mr. Greer's leadership as chairman and CEO, Digital Planet launched the first-ever web-based movie site for MGM's feature film Stargate. Digital Planet was also the first company chosen to design the first DVD interfaces, eventually producing more than 400 titles for the Warner Bros., Sony and 20th Century Fox.
Mr. Greer is currently working with the Society of Motion Picture and Television Engineers studying issues facing deployment of 3D in the digital cinema universe.
